Simplified Product Selection Through eCatalog

To make it easier for customers to identify, learn about and order products, ROHM Products of America has introduced a digital eCatalog of its full product line. Located at ecatalog.rohm-products.com, this responsive tool incorporates large photos and an intuitive design to empower users to quickly and easily find any of the company's products.

"While many of our customers still prefer traditional printed catalogs, an increasing number find online digital tools to be much more efficient," said Matt Mayer, CEO of ROHM Products of America. "We created this tool to streamline the online experience of identifying any of our products and learning more about them."

The eCatalog interface allows users to easily identify a desired product through photos, and then select from specification menus to determine the correct part number. From this point, the tool makes it easy to purchase the product through Amazon, identify a local distributor or email product information to a colleague. Additionally, mobile users can instantly call ROHM from the catalog while keeping the relevant product information on their screen for reference during the call.

ROHM's ecatalog also allows customers who know a product's item number to instantly pull up information on it without navigating through the selection menus. ROHM will also be adding functionality to allow users to identify products based on machine type.

For more information contact:

ROHM Products of America

2500 Northlake Drive

Suwanee, GA 30024

800-445-7646

rohmusa@roehm.biz

www.rohm-products.com

ecatalog.rohm-products.com