PRAB Appoints New Director of MarketingMarch 1, 2017
PRAB, a designer and manufacturer of conveyor and chip systems, has appointed Keith Rouse as the new Director of Marketing for its global operations. Rouse, a Michigan State University graduate, has years of experience in print, digital, social, mobile and content marketing, along with brand management, ROI analysis, analytics and market research. "This array of experience and proven success in past roles has made him a prime selection for this position," said a company spokesperson.
"With PRAB continuing to try new ideas, and create new products for its customers, it is imperative that we have a leader who can translate the business objectives into marketing strategies to effectively stand out against competitors," said the spokesperson.
"PRAB is very excited to welcome Keith to our team," said Carl Baker, Vice President of PRAB. "It was a tough decision, as we had many exceptional candidates, but Keith's background, experience and growing knowledge of marketing trends is really what set him apart. We look forward to seeing him grow our business with innovative marketing campaigns, as well as bring a fresh, new perspective."
For more information contact:
5801 East N Avenue
Kalamazoo, MI 49048
800-968-7722 / 269-382-8200