Mark Pickett
MSC Industrial Supply Co., a distributor of metalworking and maintenance, repair and operations supplies to industrial customers throughout North America, announced that Mark Pickett has joined the company as Vice President, Cross-Channel Growth.
In this newly created role, Pickett will have responsibility for leading and driving a consistent brand experience for customers across all of MSC's platforms and channels, including e-commerce, commercial sales and solutions and marketing.
Pickett brings 25 years of experience to MSC with success in leading and advising a range of organizations in the area of cross-channel marketing from start-ups to Fortune 100 companies, including KPMG, Staples, Sears, JP Morgan Chase and Walgreens. He began his professional career serving with the U.S. Marine Corps, achieving the rank of Captain. He holds a bachelor's degree in behavioral economics from the College of Wooster and a master's in IT project management from The George Washington University.
"Effective, modern customer experiences necessitate that every campaign or message, wherever and whenever they take place, are consistent, personalized and informed by each other. Mark's extensive experience, insight and leadership in cross-channel marketing will contribute to our ability to deliver a world-class experience for our customers," said Steve Baruch, Executive Vice President and Chief Strategy & Marketing Officer for MSC.
Added Pickett, "I am very pleased to be joining MSC and being entrusted with growing our business. The opportunity to contribute to the company's digital transformation efforts and to deliver a fully integrated, seamless experience for manufacturing customers while bringing value to customers and MSC alike is compelling."
For more information contact:
MSC Industrial Supply Co.
75 Maxess Road
Melville, NY 11747
525 Harbour Place Drive
Davidson, NC 28036
www.mscdirect.com